GDPR Compliance


This document outlines the General Data Protection Regulation (GDPR) compliance measures implemented by The Lejoux Stroller to protect the privacy and data of its users and visitors. The GDPR is a comprehensive data protection law that governs the processing and handling of personal data of individuals within the European Union (EU) and the European Economic Area (EEA). The Lejoux Stroller is committed to ensuring that all data processing activities related to the sale of prams and baby strollers are conducted in accordance with GDPR principles.

1. Data Controller Information:


Unit 5, Bullrush Mills Business Park

WF17 8HF

United Kingdom

Phone: 0113 466 0041

2. Types of Data Collected:

The Lejoux Stroller collects the following types of personal data through the website's e-commerce activities:

Customer's name, shipping address, and billing address

Customer's email address and phone number

Payment information (credit card details, PayPal account, etc.)

Purchase history and order details

IP addresses and website usage data for analytics purposes

Customer support communications

3. Legal Basis for Data Processing:

The legal basis for processing personal data by The Lejoux Stroller includes the necessity to perform a contract (purchase of products), compliance with legal obligations (taxation, consumer protection), and legitimate interests (analytics and improving customer experience).

4. Purposes of Data Processing:

The Lejoux Stroller processes personal data for the following purposes:

Processing and fulfilling customer orders

Communicating order status and delivery updates

Responding to customer inquiries and providing support

Sending marketing communications and promotions (with consent where required)

Conducting website analytics to improve user experience

Complying with legal obligations, such as tax and accounting requirements

5. Data Subject Rights:

The Lejoux Stroller acknowledges the following data subject rights under GDPR:

Right to access personal data

Right to rectify inaccurate personal data

Right to erasure of personal data (subject to legal obligations)

Right to restrict processing of personal data

Right to data portability

Right to object to processing for marketing purposes

Right not to be subject to automated decision-making

6. Data Retention:

The Lejoux Stroller will retain personal data for as long as necessary to fulfil the purposes for which it was collected, including any legal obligations. Customer data will be securely deleted when no longer needed.

7. Data Security:

The Lejoux Stroller employs industry-standard security measures to protect personal data, including encryption, access controls, secure servers, and regular security assessments.

8. Data Sharing:

The Lejoux Stroller may share personal data with third parties for the following purposes:

Shipping and delivery partners to fulfil customer orders

Payment processors to process transactions securely

Marketing and analytics partners (with user consent where required)

Legal and regulatory authorities when required by law

9. Cookies and Tracking Technologies:

The Lejoux Stroller uses cookies and tracking technologies to enhance user experience, provide personalised content, and gather analytics data. Users will be informed and asked for consent where applicable.

10. Third-Party Links:

The Lejoux Stroller's website may contain links to third-party websites. However, the company is not responsible for the privacy practices or content of those sites.

11. Data Breach Notification:

In the event of a data breach that may result in a risk to individuals' rights and freedoms, The Lejoux Stroller will promptly notify affected individuals and relevant authorities as required by GDPR.

12. Consent Management:

The Lejoux Stroller obtains explicit consent from users where required, such as for marketing communications or the use of cookies.

13. Children's Privacy:

The Lejoux Stroller does not knowingly collect or process personal data from children under the age of 16 without parental consent.

14. Updates to the Privacy Policy:

The Lejoux Stroller's privacy policy may be updated from time to time. Users will be informed of any changes, and the latest version will be available on the website.

15. Contact Information:

For privacy-related inquiries or to exercise data subject rights, users can contact The Lejoux Stroller at